DISCOURSE ANALYSIS OF BILAWAL BHUTTO ZARDARI’S INTERVIEW

Abstract

This research endeavors to explore Pakistani foreign minister Bilawal Bhutto Zardari's efforts to propagate his narratives. The overarching goal is to dissect the most consequential expressive mode of communication political discourses produced by Bilawal Bhutto during his interviews with France 24 on September 22, 2022. Multimodal Discourse Analysis (MMDA) was applied to investigate the self-presentation modes and linguistic features used by the leader. Findings show that during his interview with France 24, Bilawal Bhutto took care to maintain his composure, as evidenced by his posture and facial expressions. The application of multimodal theory to Bilawal Bhutto Zardari's interviews reveals a sophisticated integration of verbal and non-verbal communication that enhances the impact of his messages on topics like national disasters and international relations. His verbal discourse, marked by emotional language and symbolic references, effectively conveys urgency and engages the audience's empathy. Non-verbally, Bhutto's intense facial expressions and purposeful gestures complement his spoken words, building trust and persuasiveness crucial for a political leader addressing complex issues.